Rick Sorrells

President & Chief Executive Officer
Specializing in growing businesses at large scale organizations, Rick is an advocate of structured and supportive work environments while leading from the front.

Derek Cunard

Chief People Officer
The guardian of corporate culture, he knows his people and their values. Derek utilizes a strategic approach to HR to enhance its ethics and long-term retention.

John Hornbeck

Chief Financial Officer
Offering extensive experience from financial management to business strategy, John partners with executives from all walks of life to accomplish company goals.

Carl Gardner

Corporate Sales Director
Charismatic, passionate, and energizing, Carl is the fire in our sales force. He knows the psychology of sales and loves the challenge.

Mike Burka

Vice President of Operations
Managing the business end of business, he shapes our service standards for all field operations nationwide with organizational prestige and leadership values.

Jason Hamilton

Regional Director of Operations
Currently managing the state of Florida, Jason leads dealership operations while enhancing Pinnacle’s culture through education, training, and client negotiations.

Greg Carrie

Regional Director of Operations
Currently managing the state of Georgia, Greg encourages confidence, stability and professionalism in one of Pinnacle’s fastest growing markets.

Jeff Lipman

Regional Director of Operations
Currently managing the state of Maryland, Jeff manages his team with warmth and helps close new accounts while retaining existing ones.

Corwin McCormick

Regional Director of Operations
Currently managing the states of Texas and Oklahoma, Corwin’s professionalism and responsiveness make him a uniquely formidable asset to our management.

Brian Rupar

District Manager - Tampa, FL
Pinnacle’s first employee, Brian helped secure clients and maintains his “boots on the ground” attitude with training new and existing employees.

Carlos Amado-Blanco

District Manager - South Florida
Personable and proficient, Carlos is a dynamic leader who inspires his team to excellence. He favors proactivity through preemptive strategy.

Rory Thompson

District Manager - Oklahoma
Technical, intuitive, and responsive, Rory embodies the essence of the Pinnacle leadership by leading from the front and practicing excellent communication skills.

Michael Preetorius

District Manager - Texas
Technical and responsive, Michael manages his district with compassion and teamwork while advocating the Pinnacle philosophy.

Randy Santellana

Senior Recruiter
Managers / Leadership



Our most seasoned recruiter, Randy’s dynamic skill set includes everything from managerial recruiting to media design. Focused on company culture, he advocates for prospective employees throughout the hiring process.

Erica Fielding

Regional Recruiter
Texas / Oklahoma



As a military veteran, Erica is no stranger to challenge and adversity. Disciplined and professional, she’s one of Pinnacle’s top recruiters and successfully staffs the Texas and the Oklahoma region of Pinnacle clientele.

Jonathan Bing

Regional Recruiter
Georgia / North Carolina



Warm and genuine, Jonathan recruits and trains prospects during the on-boarding process. As a recruiter for the state of Georgia and South Carolina, he successfully staffs start-up and preexisting dealership accounts.

Emily Hussin

HR Specialist



Emily effortlessly manages a variety of jobs from corporate events, onboarding, recruiting, and more. Approachable and kind, she’s one of Pinnacle’s most adaptable individuals. A team player, she's here to offer support to our prospects and existing field operations.